If you look into any industry for more than a few minutes, you’ll find a story like this. Not just creative, but someone who went into business for themselves with barely a plan, expected everything to turn out right, and then ignored anyone who tried to steer them right. I’ve seen a lot of interesting sites completely collapse because the people running them didn’t put in the effort required. And there’s nothing you can do to convince them they’re in the wrong.

It’s a shame but it’s a fact of life.